Day 1 at PENSOLE

Saturday, April 30, 2011……Day 1 at PENSOLE. By Erick Ikeda.

Quote of the day:

“Emptiness the starting point. In order to taste my cup of water you must first empty your cup. My friend, drop all of your preconceived fixed ideas and be neutral. Do you know why this cup is so useful? Because it is empty.” – Bruce Lee.

Here it is day 1. I’ve been waiting for this day since Karen dropped some info on us during orientation. I’ve been in Portland for over 24 hours now but its yet to have hit me that I’m here and everything I’ve ever dreamt of is about to go down. I’ve waited for 21 years to visit the Nike campus and to learn from the professionals of the shoe industry and now thats its about to happen I guess I’m too excited to really know how I feel.


The Nike campus tour was amazing. I got to meet another great designer, Justin Taylor of Jordan brand. Getting a tour of the Jordan Brand studio was both educational and exciting. Getting to checkout where D’wayne worked and Justin works was very inspirational to see my dreams in arms reach. I want to get there and I want to get there bad. And being taught what I need to learn and make my own now has left me hungrier than ever.


We also checked out Uliko Studios where we’ll be setting up shop and working out of. The studios wicked. Mind blowing. Chris and Janene are awesome and amazingly generous for letting us use their studio. I’m blown away. Lost for words. I’m spending 2 weeks learning from some of the best in the business and also get to work in one of the best materials studios in the business. I don’t have enough words in my vocabulary to express my gratitude towards D’wayne, Matt, Chris, Janene and especially Karen. But I can not be satisfied. This is just the beginning.