I recently had the chance to catch up with David Dea the Director of Global Sourcing for ENKWSA. We talked about this year’s changes to the ENKWSA show and what you can expect to see including the recently added ENKWSA Seminar Series.
Tell us about your role with the ENKWSA show.
I am the Director of Global Sourcing. I focus on bringing the suppy chain vendors to ENKWSA.
Its exciting to see that we are really looking to expand this area of our show by having additional product offerings to help with our attendees’ supply chain needs.
What is the ENKWSA show for those that are unfamiliar?
ENKWSA has 2 components. The Sourcing Show at ENKWSA is my focus. This is the largest, most comprehensive marketplace for footwear supply chain from concept to consumer. Supply chain is very important in the day to day of a footwear company. There are so many moving components to create a shoe from concept to completion and that is what The Sourcing Show at ENKWSA helps deliver.
ENKWSA also has the Affordable Fashion brands that exhibit at ENKWSA. This is an area where we focus on fashionable footwear that sells at higher volume.
Who is the show being directed at?
ENKWSA benfits retailers, designers, product developers, sourcing executives from all brands.
For those that have attended the show in the past, I understand that there is a new direction. Can you tell us about the new direction of the WSA show and what kinds of things are being done to spice it up?
The direction of ENKWSA houses Affordable Fashion brands and Supply chain vendors from across the globe. We have included a seminar series to house intellectual topics that are of value to our attendees. There are more things to come for August 2012 some of which include working with Mesh01.
This year you are the running a free seminar series, tell us about what attendees can expect from the series.
ENKWSA’s seminar series is really exciting for your community. They can expect important topics to be addressed that can really help them with their business. These topics include:
Changes in the World Footwear Market from 1993 to 2025 and the Effect on the Volume of Soling Materials Required
Protecting your Footwear Designs– Design Patents
and Trade Dress and Branding in the USA – A Beginners Guide to Effectively Brand Your Products
Thanks for your time David, we will see you in Vegas.
Click Here To read more about the ENKWSA seminar series
If you would like to register for ENKWSA Click Here and be sure to stop by booth # 10345 to say hello.